A Quick Way to Make Sure Everyone on the Internet Can See Your Business

Google rankings

Search engine rankings are the driving force behind the success of many internet marketing companies and Google is largely to thank. In 1998, the first Google doodle was of the Burning Man, for the famous Nevada festival, to depict an ‘out of the office’ message for the owners. When Google was still in the development stage, the founders Brin and Page built a storage compartment out of LEGO blocks to house their 10 4 GB hard drives that were being used to test the PageRank algorithm. Today, search engine rankings have helped Google grow into the leader amongst search engines. They now can afford to mow their lawn using rented goats from a grazing company. Google does not expect to go anywhere anytime soon, either, since experts are estimating that by 2014, mobile Internet usage will overtake desktop computer Internet usage.

Search Engine Optimization and search engine rankings are a big part of how the way we do business over the World Wide Web. Inbound leads, like Search Engine Optimization, cost 61 percent less than outbound strategies like cold calling. To say that search engine rankings are quickly becoming one of the most widely used forms of marketing and market analysis is quite an understatement. If you own a business, big or small, consider what being at the top of the search engine rankings can do for you. Creating a customized, professional online marketing campaign that is designed to increase your search engine rankings visibility may not be a silver bullet overnight but, in the long term, will boost sales and drive in new potential business.

The old advertising mediums like print, television, and mail flyers can still work but the times have changed. The reason search engine rankings are so successful is because more than half of the internet users online today are performing searches and researching products or businesses online before even considering a trip to the store. Seo marketing takes advantage of this idea and promotes products, companies, and businesses through search engine rankings by creating blogs, informative articles, and also by using social media content. Be sure to explore any and all of these options when you decide to make the leap.

Leave a Reply