What Is SEO and How Can You Take Advantage Of It?

Google rankings

If you own a small business, there is a good chance that you have heard the terms “Search Engine Optimization” (SEO), “SEO reporting,” or “social media reseller” before. You are likely to have a million questions upon learning about this technique of online marketing, such as “what exactly goes into Search Engine Optimization?” “What makes one social media reseller plan better than another?” or “Does it actually work?”

I am writing in hopes of answering these pressing questions you may have pertaining to SEO. Having six years of web marketing experience as a social media reseller, I trust that you will find my advice and information very helpful as you begin your campaign of reselling SEO and moving your way to the top of the search engines.

1. Being a Website Reseller.

Let us address the first question I Continue reading What Is SEO and How Can You Take Advantage Of It?

Online Marketing Strategy Search Engine Optimization Designed to Help Businesses Achieve Higher Rankings on Search Engine Results

Seo

The competition among businesses is as fierce as ever in the market today. Because so many businesses are already established and new ones are being created every day, consumers have a very wide selection to choose from when they need any sort of goods or services. Though this may be considered good for consumers, many businesses are struggling because of it. The success of a business depends on exposure and standing out from the rest. With such an abundance of businesses for consumers to choose from, this can be quite challenging. The Internet has proven to be an effective means of drawing attention to anything in recent years, especially businesses. To attempt to gain exposure, increase web traffic, and potential leads, businesses can hire Continue reading Online Marketing Strategy Search Engine Optimization Designed to Help Businesses Achieve Higher Rankings on Search Engine Results

Boosting Search Rankings and Inbound Traffic

Search

There is a staggering 434% increase in the number of pages indexed by search engines among companies that blog. That leverage can result in more leads to your website thanks to your search engine rankings, and users ability to find your content. You can drive more traffic by using search engine optimization techniques and various internet marketing tactics.

When searching on the internet, more than 40 percent of users will select the first organic search link. That means that as your links move up the search results page, you can create more traffic to your business. As you analyze incoming traffic, be sure to track the various keyword searches that drove visitors to your si Continue reading Boosting Search Rankings and Inbound Traffic

Make your Business as Internet Accessible as Possible for the Best Internet Marketing Results

Internet marketing

If you own a business, and you have not heard of how important Google search engine rankings are to your business, you are dangerously behind on the times. Boosting your internet marketing can be as simple as utilizing SEO blogs. It does not need to be a complex process to improve your internet presence, and SEO blogs are just the simple example to illustrate that point. SEO blogs are blogs on sites completely unrelated to your business or its site, and they post blogs talking about your product or services, and then link to your site as further explanation of their point. This increases your relevance on the internet, and increases the influx of traffic going to your site through hyperlinks.

Continue reading Make your Business as Internet Accessible as Possible for the Best Internet Marketing Results

A Quick Way to Make Sure Everyone on the Internet Can See Your Business

Google rankings

Search engine rankings are the driving force behind the success of many internet marketing companies and Google is largely to thank. In 1998, the first Google doodle was of the Burning Man, for the famous Nevada festival, to depict an ‘out of the office’ message for the owners. When Google was still in the development stage, the founders Brin and Page built a storage compartment out of LEGO blocks to house their 10 4 GB hard drives that were being used to test the PageRank algorithm. Today, search engine rankings have helped Google grow into the leader amongst search engines. They now can afford to mow their lawn using rented goats from a grazing company. Google does not expect to go anywhere anytime soon, either, since experts are estimating that by 2014, mobile Internet usage will overtake desktop computer Internet usage.

Search Engine Optimization and search engine rankings are a big part of how the way we do business over the World Wide Web. Inbound leads, like Search Engine Optimization, cost 61 percent less than outbound strategies like cold calling. To say that search engine rankings are quickly becoming one of the most widely used forms of marketing and market analysis is quite an understatement. If you own a business, big or small, consider what being at the top of the search engine rankings can do for you. Creating a customized, professional online marketing campaign that is designed to increase your search engine rankings visibility may not be a silver bullet overnight but, in the long term, will boost sales and drive in new potential business.

The old advertising mediums like print, television, and mail flyers can still work but the times have changed. The reason search engine rankings are so successful is because more than half of the internet users online today are performing searches and researching products or businesses online before even considering a trip to the store. Seo marketing takes advantage of this idea and promotes products, companies, and businesses through search engine rankings by creating blogs, informative articles, and also by using social media content. Be sure to explore any and all of these options when you decide to make the leap.